Fuller Flavoured

Tasty sales

After the successful launch of the Gammon Company, Tulip wanted to enter the market with sister brand The Fuller Flavoured Meat Company.

Launched in Tesco and the Co-operative, the Fuller Flavoured Meat Company outperformed expectations for a new brand and the brand has been extended into meal solution ranges including a herb & a peppered crust Perfect Pork loin and a Pulled Pork Shoulder.

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